1. Company Overview

Wazing Trading Cards is an independent online retailer specializing in authentic Pokémon trading cards and sealed collectible products. We operate a Shopify storefront at wazing.com and serve a community of collectors across the United States. Our business model is direct-to-consumer retail — we purchase inventory from authorized distributors and resell to individual collectors through our online store.

We run our own Google Ads campaigns to drive traffic to our storefront, promote new product releases, and acquire new customers. Our internal marketing team (2–3 users) manages these campaigns directly.

2. Purpose of API Access

We are requesting Basic Access to the Google Ads API to build an internal marketing analytics dashboard that programmatically pulls performance data from our own Google Ads accounts. The dashboard is built on the Base44 platform (a backend-as-a-service development platform) and is used solely by our internal team to monitor and optimize our own advertising campaigns.

We do not build tools for external clients, agencies, or third parties. The tool is not a SaaS product and is not resold. It is a private internal operations tool.

3. Intended API Usage

Our usage is primarily read-only reporting, with occasional budget adjustments:

• GoogleAdsService.search — Query campaign performance metrics (cost, clicks, impressions, conversions, ROAS) for dashboard display
• GoogleAdsService.search — Query search term reports to understand which queries trigger our ads
• CampaignService / CampaignBudgetService — Occasional budget adjustments (mutate operations) when reallocating spend between campaigns
• AssetGroupService — Read asset performance ratings (Best/Good/Low) for Performance Max campaigns
• CustomerService — List accessible accounts under our manager account

We do not use the API for automated bidding strategy creation, bulk ad generation, or any high-volume mutate operations. Expected API call volume is modest — approximately 500–2,000 calls per day for reporting refreshes.

4. Authentication & Compliance

• Authentication via OAuth 2.0 using the https://www.googleapis.com/auth/adwords scope
• Access tokens managed through the Base44 platform's OAuth connector infrastructure
• Only authorized internal users (our own marketing team) can trigger API calls
• No data is shared with third parties; all retrieved data stays within our internal dashboard
• We comply with the Google Ads API terms of service, including rate limits and data retention policies

5. Tool Description & Screenshots

The following is a mockup of the internal marketing dashboard that consumes the Google Ads API data. The dashboard is embedded within our admin command center and displays campaign performance, search term insights, and asset ratings.

6. Data Handling & Privacy

• All Google Ads data retrieved via the API is stored in our Base44 app's database, accessible only to authenticated admin users
• No customer-level data (PII) is accessed or stored — we only access aggregate campaign and account-level metrics
• Data is used exclusively for internal performance monitoring and optimization decisions
• We do not display, export, or redistribute Google Ads data to any external party

7. Contact Information